This is a campaign website which was used as the hub of a major above the line advertising industry wide campaign for Channel 4 and Media Week to seek out and identify the rising starts within advertising. The best of the best are to be invited to a prestigious event where they get an opportunity to mix with their peers and network with some of the leading figures of the advertising industry. All the above the line, PR and direct marketing activity focused on directing the target audience to the website where they could find more information about 'Plannertarium' and register their interest by filling out a fun (as fun as it can be) registration form. This website used some heavy duty Flash work which received positive feedback from a hyper critical target audience.

http://plannertarium.channel4sales.com